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Impact Stories: Melissa Reitkopp

Why I Give

by Melissa Reitkopp
May 15, 2025

Twelve years ago, my 10-year-old son needed to do some community service—not because he was in trouble, but because his school required it. Since sports were his world (outside of video games and art), I searched for something that combined service with athletics. That’s when we stumbled upon Max Levitt and Leveling the Playing Field (LPF) through an online search.

We showed up at the warehouse, threw a soggy tennis ball to Max’s awesome dog Mo, and had no idea that would be the start of something much bigger. Over the years, every member of our extended family has gotten involved—collecting gear, sorting equipment, painting logos in the warehouse, and even serving on the board. My husband, Jeff, and I became officers on that board for six years.

Back then, the board was more of an advisory group, which meant there was plenty of room to grow. Jeff and I worked alongside other officers to help build a basic board structure. While governance wasn’t really my thing, Jeff excelled at it. I brought ideas around fundraising, partnerships, and recruiting staff. One of the initiatives we attempted to kick off was creating a sustaining donor program.

Most people don’t realize how tough it is for smaller nonprofits to keep the lights on monthly. Grant cycles and one-time donations are helpful but not always reliable. A sustaining donor program was key—where people commit to giving something as little as $10/month. It creates a steady stream of support, allows for better planning, and invites people to start where they are comfortable and gradually engage with the mission more deeply.

We set sustaining (monthly) donations through our Fidelity DAF (donor-advised fund), and the monthly giving and tracking were a breeze. I got involved with this type of donation for LPF because I believe in the mission, and helping them plan better makes sense. The more people we bring in—at any level—the bigger the impact we can make.

Being part of a community means showing up in different ways at different times. As community members, we sometimes need help for our kids (cleats, a mitt, or a ball), and sometimes we’re the ones who can give—time, talent, or treasure. I’ve watched LPF grow from a single warehouse in Maryland to seven locations across six states (plus DC). Costs are rising for participation fees and equipment, but kids’ need for play, movement, and community never goes away.

There will always be gently used gear looking for a new home. LPF’s model works incredibly well—and it’s only getting better. Just imagine what more we could do with a strong base of sustaining donors helping fuel this impact every month! Imagine “A world with no sidelines.”

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LPF’s Champions of Play Monthly Giving Program supports LPF as we aim to increase our impact and access to youth sports for ALL kids. Monthly giving plans can be changed at any time and participants can access exclusive LPF merch.

Here are additional ways to get involved with LPF:

  • Drop off your new and used gear at your closest donation bin
  • Volunteer at one of our warehouses
  • Make a financial contribution
  • Share the application link with a program who could use our resources 

 

Follow Us On Instagram:

LPF SEMI is now open for equipment distribution! LPF SEMI is now open for equipment distribution! 

The ribbon has been cut and we can't wait to welcome coaches to our warehouse to pick up free gear ✂️🥳

Thank you to our partners for attending and making this event possible including: @rcwjrf, @detroitpistons, @projectplaysemi, @dickssportinggoods, @tigerscommunity, and @hockeytowncares
Team members from @wbdlife spent time volunteering Team members from @wbdlife spent time volunteering with us in Atlanta and Greater Washington last week. Thanks for helping to make a positive difference for visitors to our warehouses and in the community! 💚

Contact us to schedule a volunteer session for your team before 2025 comes to an end by emailing info@levelingtheplayingfield.org
The Auction rolls on! Place your bid on sports mem The Auction rolls on! Place your bid on sports memorabilia, gameday experiences, and local gifts to support LPF. But hurry! The auction ends on Sunday, 9/28 at 11:59 PM ET 🕛

That's two days. 58 hours. Set an alert and get ready to win while supporting our mission 🏁

Link in bio and story!

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